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Ayrton Appoints Rubicon AS as its New, Exclusive Distributor for Norway

The Rubicon team of CEO Petter Norby, Sales Terje Sørlund, and Head of Business Development Inge Eidem.

Ayrton is excited to announce the appointment of Rubicon AS as its new exclusive distributor for Norway. The new agreement takes effect from 15 March 2023. “The date coincides with the start of the LLB trade show in Oslo which will be a perfect occasion for us to present Ayrton fixtures to the Norwegian market and mark the start of our new distributorship,” says Rubicon CEO and founder, Petter Norby. 

Established in 1994, Rubicon began life as a rental company and quickly grew to include a sales division. “Like Caesar crossing the Rubicon, there was no turning back,” says Norby. In 2017 Rubicon decided to focus entirely on sales and is now among the most well-respected mid-sized companies in Norway. Rubicon will be responsible for the sales and installation of the full range of Ayrton fixtures.Read More »Ayrton Appoints Rubicon AS as its New, Exclusive Distributor for Norway

ETP Invests in Astera

ETP’s Emil Finsen on the left with Mikael Windfeldt

The lighting department of leading Danish rental and technical production specialist, European Touring Productions (ETP), based just outside Copenhagen, has enthusiastically started investing in Astera wireless LED lighting products. The first purchase of 32 Titan Tubes – four sets of 8 – was recommend by project manager John Askwith, who came on board last summer and swiftly made a list of 10 “must have” products to service ETP clients, shows and events, especially in the corporate and television sectors. Needless to say – Titans were on it.Read More »ETP Invests in Astera

LightenUp Expands Growing Ayrton Inventory with Zonda 9 FX and Zonda 3 FX Fixtures

LightenUp Inc., a Los Angeles-based lighting company that supplies the full range of lighting equipment and power distribution for all types of events, has added a large complement of Ayrton Zonda 9 FX and Zonda 3 FX fixtures to its inventory.  The new luminaires join Ayrton Khamsins, Perseo Profiles, Diablo-S in white and black housings, and MagicDots available for projects and rental.  ACT Entertainment is the exclusive distributor of Ayrton lighting in North America.Read More »LightenUp Expands Growing Ayrton Inventory with Zonda 9 FX and Zonda 3 FX Fixtures

Robe Up All Night with Black Coffee at Zamna Festival

Photo by Kristian Suárez

The beauty, magic, and history of Mexican Caribbean indigenous cultures blended with superlative dance beats as the rhythm and free spirit of rave sent a rush of positive energy and human experience coursing through the 2023 Zamna Festival in Tulum. The stunning eye-catching jungle venue surrounded by nature reserves and sacred cenotes, provided a perfect setting for this iconic Mecca-of-music event, and into this dreamscape reality stepped Lighting Designer Eran Klein, working with artist Black Coffee on the Island Stage.Read More »Robe Up All Night with Black Coffee at Zamna Festival

4Wall Provides Lighting to LD George Gountas for Trevor Noah’s Netflix Special, ‘I Wish You Would’

4Wall Entertainment provided a lighting rental package to LD George Gountas for Trevor Noah’s third comedy special on Netflix, I Wish You Would. The special was directed by Noah’s The Daily Show colleague, David Paul Meyer, and filmed at Toronto’s Scotiabank Arena.Read More »4Wall Provides Lighting to LD George Gountas for Trevor Noah’s Netflix Special, ‘I Wish You Would’