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The Design of SoundStorm MDLBEAST Festival supported by PRG

December’s rendition of the SoundStorm MDLBEAST festival in Riyadh continued to set standards for excellence in event design while also representing a groundbreaking cultural shift for Saudi Arabia. The entire festival spread out over a 5.5 km purpose-built site housing eight dynamic stages where more than 150 acts performed over three days for more than 450,000 visitors. The sheer scale of the event and the challenge of building in a desert epitomize the delicate interplay between creativity and logistics, necessitating a global team effort to orchestrate. At the heart of this symphony was Alex Reardon, the Creative Director and Lead Designer from Silent House, the design firm entrusted with shaping the festival’s visual identity. PRG played a pivotal role in supporting Reardon’s vision, providing rigging, video, lighting, audio, and automation for the festival’s centerpiece, the Big Beast stage.Read More »The Design of SoundStorm MDLBEAST Festival supported by PRG

Holiday Shows Add Sparkle to the Season

The holiday spirit is on the road with Mannheim Steamroller, Trans-Siberian Orchestra, The iHeart Radio Jingle Ball, Rockefeller Center’s Plaza, Martina McBride’s The Joy of Christmas and Dave Koz & Friends 25th Anniversary Christmas Tour. Debi Moen lets us know who is doing what and how they are adding sparkle to the season.

Tom Kenny Creates Diverse Looks for iHeartRadio Music Festival with 4Wall and CHAUVET

What’s in a name? Sometimes, just a glimpse of the total picture. Take the annual iHeartRadio Music Festival. Although it’s called a “festival,” this star-studded event is also, at its core, a nationally televised special. Designer Tom Kenny always has this duality firmly planted in this mind when designing the lighting rig for this two-day series of performances by stars like Black Eyed Peas, Pitbull, Lionel Ritchie, Diplo, and The Black Keys.Read More »Tom Kenny Creates Diverse Looks for iHeartRadio Music Festival with 4Wall and CHAUVET

Alain Corthout and ChamSys Flow with Black Eyed Peas

For the Black Eyed Peas’ performance at the Lokerse Feesten in Belgium, Alain Corthout provided a lively and colorful light show powered by a ChamSys MagicQ MQ250M Stadium Console supplied by Phlippo, Belgium.