ANAHEIM, CA – For Intel's recent International Sales & Marketing Conference (ISMC) at the Anaheim Convention Center, Pedersen Media Group tapped WorldStage companies Video Applications Inc. (VAI) and Scharff Weisberg for AV support. Close to 4,000 Intel sales and marketing staff from around the world attended the annual four-day event. VAI and Scharff Weisberg provided a 20-by-66-foot main screen flanked by two 20-by-35-foot screens. And, for one portion of the event, the main screens became elements of a mapped projection pieces that saw images projected onto a 136-by-60-foot multi-level stage and curvilinear two-element backdrop.
A Christie Vista Spyder system handled image processing for the center rear-projection screen, while a Coolux Pandoras Box media server network was used for the video-mapping element. WorldStage also supplied a 5-camera HD facilities system for live video capture, a multi-channel audio system and their proprietary CommuniType social media interactive content generation system.
VAI's Media Hub server systems were used to provide discrete video playback across all of the main projection screens to create a 7,680-by-1,080-pixel image. The Media Hubs were synchronized to provide fully redundant playback of Quicktime files.
WorldStage's CommuniType automatically formatted audience responses into from incoming texts and emails. The audience provided hundreds of comments and commentary, which were qualified and selected using Communitype's Curatorial application.
"Mapping video to the 14,000 square feet of stage surface worked pretty much as we had modeled it, although the actual warping and blending took a bit of tweaking," said Scharff Weisberg president Josh Weisberg. "The end result was a very effective example of bringing the visuals outside the boundaries of the projection screen and energizing the entire stage area."
Mark Pedersen heads client Pedersen Media Group along with Kathy Cheun; Chuck Knuth acted as technical director for the conference and Rick Voigt as the event producer.
At VAI, Richard Bevan was the executive in charge with Jack Dussault project manager, Ken Newman audio engineer and Carl McMillan EIC, Shane Zinke screen switcher. There were also numerous VAI staff engineers. Josh Silverman was the CommuniType programmer, Bryan Dominick the 3D mapping projectionist and Michael Kohler the Pandora operator. Sam Kriemelmeyer from Coolux was the Pandora programmer.
For more information, please visit www.videoapps.com or www.scharffweisberg.com.