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Chinese Spring Festival LED Backdrop Seen by Millions

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BEIJING, China – Kingsmark Event Engineering Co., Ltd. and China Television Technology Development Company worked with Barco Greater China to light up the broadcast for Chinese Central Television's annual New Years Gala 2010 with a large LED backdrop. Measuring 18 by 9 meters, the backdrop had a physical resolution of 2952 x 1440 pixels. In all, 820 Barco ILite 6BK tiles were used. The production also used four Barco FLM HD20 HD projectors, with Barco's Encore System used for processing images to transport the audiences – live, via TV and via Internet – into a variety of different visual settings. Total viewership estimates ranged as high as 700 million.

 

"We've been cooperating with Barco for a number of years now in producing the annual Chinese Spring Festival Gala," said Huang Gui Jiang, with Kingsmark Event Engineering Co., Ltd. "We have a great deal of trust and confidence in Barco products and solutions as they are incorporated into the gala; that trust is proven right there for everyone to see, as this year's event really captivated viewers, both old and young alike, in an exciting way."

 

"Barco solutions are the industry standard throughout the world, proving their innovation and reliability again and again across a wide range of event productions," said Deng Bu Qi, general manager of China Television Technology Development Company. "'Impressive' is the best way to describe this year's CCTV Spring Festival Ceremony. The show as a whole was wonderfully impressive. What's more, Barco products were equally impressive every step of the way."

 

"Each year the CCTV Chinese Spring Festival Gala aims to creatively do better than the previous year," said Yan Fei, managing director of Barco Greater China. "Needless to say, this is a real challenge from one year to the next for everyone involved. Barco brings a great deal of enthusiasm and commitment to this challenge. The show's ever growing popularity and our longstanding cooperation testify to Barco's long-term commitment to the China market in general and our business partners, customers and end-users in particular."

 

 

For more information, please visit www.kingsmark.net and www.barco.com.