ALICANTE, SPAIN – Following a series of recent meetings with distribution companies at international exhibitions including Pro Light & Sound in Frankfurt, WORK PRO has concluded new distribution arrangements for its innovative LightShark lighting console. Effective immediately, the following companies are exclusively responsible for LightShark sales, support, training and marketing in their respective territories:
United States of America — Blizzard Lighting (www.blizzardlighting.com)
Canada — AVL Media Group (www.avlmediagroup.com)
France — Freevox (www.freevox.fr)
Switzerland — Plus Music (www.plusmusic.ch)
Colombia, Panama and Venezuela — Audio Concept (www.audioconcept.com.pa)
“LightShark was something of a bold departure for WORK PRO, going way beyond the capabilities of any lighting control products we’ve released in the past,” explains Juan Jose Vila, WORK PRO’s Chief Sales Officer. “Awareness of the console and its advantages and impressive price point has spread fast and orders are very healthy. Very rapidly following its launch, we were aware that we would need in some cases to create completely new international distribution channels for the product, distinct in certain territories from our existing routes to market. We have made great progress in the past few months putting those channels in place, and are delighted to announce these new partnerships in LightShark’s key markets. Of course, we are continuing to negotiate arrangements for LightShark distribution in other territories; we will be making more announcements about these in the near future.”
For more information about WORK PRO’s LightShark, see: www.workpro.es/lightshark
About WORK PRO
Created in 1995, WORK PRO is the leading marque of Equipson SA, an international manufacturer, distributor and exporter of technological products for the worldwide entertainment industry. Through the WORK PRO® brand, the company manufactures products designed to meet the needs of technical audio and lighting professionals working in the live, events and installation sectors. WORK products include lighting control solutions, networked audio management systems, sound reinforcement and processing, and lifting equipment for the stage management industry. The company’s headquarters — the base for its management, R&D department, and the largest of its manufacturing plants — are in Valencia, Spain.