“A whole other industry has formed in the last five years, where a bunch of computer geeks said, ‘We can do this.’ Once you had the LED in place giving you purer, brighter colors and more reliability, you had people hooking up their PCs and in some cases literally transitioning to DMX and Wholehogs and synching music to the displays. It was no longer a display but a show.”
—Chuck Smith, Planet Christmas Consulting Group, as quoted by Dan Daley for “The Biz,” PLSN, Nov. 2008
