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Ash Nehru on What’s Next: Bridging the Silos

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Ash Nehru, one of the founders of d3 Technologies – which officially changed its name in November 2017 to Disguise – is considered by many in the industry to be somewhat of a visionary. Although he demurs from the “visionary” moniker, with 2018 right around the corner, we couldn’t resist asking him for his perspective on what’s next. This was his response: “Well, I think the big thing that needs to happen in the industry is a common workspace. Currently, all show departments are all kind of siloed. So, the lighting department has their own visualizers; scenic has their own visualizer; cameras; automation; so on. Everyone is working separate from each other. I think the big step is everyone working together in the same virtual space. That’s where we’re hanging our hat on moving into the future.”
– Ash Nehru, as quoted by Michael S. Eddy, “1000 Words,” PLSN, Dec. 2017, page 69