WILLEBROEK, Belgium — AED Distribution, which was named distributor for QSC Pro Audio in Germany and the U.K. in addition to Belgium, the Netherlands and Luxembourg, has staffed up to support those new responsibilities, adding Ian Ruhback, Emma O´Sullivan and Carsten Schiedeck. The company also hired Constantinos Vonofakidis and Tania Lesage, formerly with Barco’s High End Systems, to support that brand in Europe.
(See related posting at http://www.fohonline.com/international-news/11286 and
http://plsn.com/wp/on-the-move/15057).
More details from AED Distribution (www.aeddistribution.com):
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AED Distribution expanded its international staff with several new positions to support its growth into new regions.
After the appointment of AED Distribution as distributor for QSC Pro Audio in Germany and UK in addition to its BeNeLux distribution, and the expansion into the European continent for High End Systems products, the Belgium-based company is also expanding its team.
AED Distribution, with offices in the U.K., Germany, the Netherlands, France & Belgium, has hired several people to support its future growth into these new markets. Hans Vanderheijden, Managing Director at AED Distribution HQ, comments: “Over the last couple of years we have build a clear strategy to strengthen and focus on a European Master Distribution model, which enabled us to develop our distribution network in Europe. Some markets were approached directly through our own setup, in others we went to market through selected partners. As a result of our expansion into these new markets, we felt the need to also follow this growth with the appointment of new colleagues.”
The following five new profiles were added to the AED Distribution team:
Ian Ruhback
Comes with a highly competent sales background and previously worked as Regional Sales Manager at a large UK distribution company. Furthermore, he has a strong pro audio product knowledge combined with several technology training certifications. Ian will be serving the QSC Pro Audio retailers, Pro Audio customers and rental market segment in the U.K.
Ian can be reached at ian.ruhback@aeddistribution.co.uk
Emma O´Sullivan
Comes with a strong retail background and previously worked at Lamba for over 11 years in different job positions. Emma will be working with the QSC Pro Audio retail dealer network in U.K., alongside Ian.
Emma can be reached at emma.osullivan@aeddistribution.co.uk
Carsten Schiedeck
Brings to the team its former sales background as Sales & Marketing Manager at D&M Professional Germany, where he was responsible for the brands DENON Professional and MARANTZ Professional. At AED Distribution, Carsten will serve as the Account Manager for QSC Pro Audio in Germany.
Carsten can be reached at carsten.schiedeck@aeddistribution.com
Constantinos Vonofakidis
Has worked at High End Systems for the past 2 years and will continue his role as International Sales Manager for AED Distribution.
Constantinos can be reached at constantinos.vonofakidis@aeddistribution.com
Tania Lesage
Also formerly employed at High End Systems, she has made the move to AED Distribution as High End Systems Brand Manager and will play a key role in creating and monitoring the conditions under which the High End Systems brand achieves success in the marketplace.
Tania can be reached at tania.lesage@aeddistribution.com
“The European market is getting more and more integrated and many of our appointed dealers and customers are operating on a Pan-European level. AED Distribution believes that a distributor should adapt to the movements of a market, meaning that is should not only see the bigger picture on a global level but it should never lose the connection with its local market. AED’s
European Master Distributor model has truly helped in supporting this thought and has received great feedback from its local dealer network, says Kenneth Bremer, Business Development Manager at AED Distribution. “With the appointment of these 5 new profiles, we can guarantee the continuation of this strategy.”
You can meet the expanded AED Distribution team at the following industry tradeshows:
• the NAMM Show (Jan. 22-25, Anaheim, CA)
• Integrated Systems Europe, ISE (Feb. 10-12, Amsterdam, NL — Stand 3-A110)
• ProLight+Sound (April 15-18, Frankfurt, Germany — Stand 9.0 E37)
