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Tap New Technologies for Corporate AV Production

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Many of the more specialized services that were previously available only to those with big budgets and deep pockets are becoming more mainstream. An exciting new technology is video projection mapping, which is a projection technique that uses different types of surfaces, including buildings, to project and incorporate a dynamic video display. RSN members predict that digital mapping will become more a part of “main street meetings” than ever before. Another key development to watch over the next six months is the ongoing evolution of non-linear, 2D and 3D real-time editing, playback and control software, which is very user-friendly, creative and flexible. What’s most impressive about this technology is that it enables the use of 3D in real time, which is extremely important in our line of work. Similarly, LED lighting is becoming more diverse and affordable with new products being launched in the market.
—Donald Guzauckas, from “Five Trends to Watch in Live Event Staging,” PLSN, July 2012