Each of the IP65-rated panels features 1024 pixels made of 3-in-1 SMD Tri-Color LEDs (red, green, blue), capable of creating over 14 trillion colors. Active’s 80 panels can also be configured to form a video screen of any desired size or shape to meet a wide range of design needs.
“Active clients expect innovation, and the LED wall has provided us with a whole new AV design concept from which to create,” said Matt Clouser, president of the 18-year-old rental company. “Our new LED wall produces dynamic video displays that equate to awesome visual effects for Active’s conferences, meetings and special events.”
So far, the LED wall “has been a huge hit with our clients,” Clouser said — not necessarily for creating a massive monolith of video, but for the panel’s ability to be used in interesting or strategic configurations.
At a recent annual conference event for a national organization, the company created a visual backdrop by flying five separate 8’x10’ vertical panels center stage in a staggered grouping. Various media effects were fed to the wall throughout the program.
In another application at a major corporate conference, a different type of look was achieved by configuring the panels into unconnected sections. Four separate 4’x12’ vertical panels were hung in between three 12’x21’ widescreens to accentuate the program and staging by “breaking up” the backdrop with a modern video display.
The EVLED 1024 SMD’s flexibility was a key selling point, said Clouser. “Based on the technology and its multiple applications, it was the best value. Also, we’ve had a great longstanding relationship with Elation, and we knew we were getting a great deal.”
Elation sales representative Dustin Pesnell (Freed Sales, Miami FL), who worked with Active on developing a turnkey system that would be easy to set up, transport and use at various events, helped Active get their new LED wall services off to a flying start. Pesnell even provided a customized computer rack with a PC for running LED video. The rack includes an ELO Touchscreen that pops out of the top of the case, a power conditioner, an Elation VSC video processor and a MADRIX video server from Elation.
MADRIX enhances the system’s versatility, letting the user do simple operations, such as mapping JPG images to the LED screen, or piping DVD video or even a live camera directly into the system. The Touchscreen interface allows the system to be operated like a video game, making pulling up video cues fast and easy. This entire control system is contained in a single tour-style rack case for portability and quick set-up.
In the future, Active expects to use its LED video wall at a broader variety of events – both indoors and outdoors. With IP65-rated ingress protection, 100,000-hour LED life rating and 4,000-nit luminosity, the EVLED 1024 SMD is bright and rugged enough to be used virtually anywhere. Active recently held an open house for its clients and partner vendors to demo the LED screen, during which “we had a wall set up outside,” said Clouser. “Our guests were extremely impressed with the brightness and vividness. We definitely see some outside events with the wall in the very near future.”
For more information, visit www.elationlighting.com, www.activeproductionanddesign.com and www.freedsales.com.
